Beware of Leaflet Distribution Scams – How Some Companies Are Cutting Corners

Leaflet distribution is one of the most effective ways to promote a business—when done correctly. Unfortunately, not all leaflet distribution companies operate fairly. Scam tactics, dishonest practices, and misleading claims can result in wasted money, poor results, and frustration for business owners who simply want their flyers delivered properly.

At GPS Leaflet Distribution, we’ve heard all the horror stories from customers who have been let down by untrustworthy companies. In this blog post, we’ll highlight the common scams and shady tactics used by some leaflet distributors, so you know what to watch out for and how to protect your investment.

  1. “We Delivered Everything!” (But No One Actually Got a Leaflet)
    Some companies claim to have delivered your leaflets when, in reality, they’ve dumped them in bins, bushes, or even public recycling bins.

🚨 How to Spot This Scam:
❌ No customers mention receiving your leaflet.
❌ The distribution company refuses to provide GPS tracking or proof of delivery.
❌ Some companies will only send you a generic map without details of actual delivery times.

✅ How We Do It:
At GPS Leaflet Distribution, every delivery is GPS-tracked with timestamps, so you can see exactly where and when your leaflets were delivered.

  1. Fake “Solo” Distribution – Your Leaflets Get Mixed with Others
    Many businesses pay extra for “solus” (solo) distribution, which means their leaflet is delivered on its own. However, some dishonest companies take multiple solus bookings at once, cramming 3-4 different leaflets through the same letterbox.

🚨 Why This is a Scam:
❌ Customers are paying a premium for a service they’re not getting.
❌ Your leaflet gets lost among other flyers, reducing response rates.
❌ It’s a clear breach of trust and professionalism.

✅ How We Do It:
When you book solus distribution with us, we guarantee your leaflet will be delivered on its own, as promised.

  1. Overcharging & Fake Property Counts
    Some leaflet distribution companies inflate the number of properties in an area to charge you more. They claim to distribute to 10,000 homes, but in reality, the area may only contain 7,500 properties—meaning you’re overpaying for non-existent houses.

🚨 How to Spot This Scam:
❌ No official property data to back up their claims.
❌ Unclear distribution rounds with no breakdown of real addresses.
❌ A company that avoids giving specific numbers or coverage maps.

✅ How We Do It:
We use accurate, up-to-date property counts sourced from local councils, Royal Mail, and our own verified data. This ensures you’re only paying for real homes, not inflated numbers.

  1. “Cheap” Distribution That’s Too Good to Be True
    Ever come across leaflet distributors offering ridiculously low prices? Be careful—if it’s too cheap, there’s a reason. These companies often:

❌ Hire untrained distributors who cut corners.
❌ Underpay staff, leading to rushed, careless deliveries.
❌ Dump leaflets instead of delivering them.

🚨 How to Protect Yourself:
💡 Ask for proof of delivery (GPS tracking).
💡 Check customer reviews and testimonials.
💡 Request a small test run before committing to a big campaign.

✅ How We Do It:
We offer fair, competitive pricing that reflects a genuine, high-quality service. Our distributors are fully trained, GPS-tracked, and monitored to ensure your campaign is delivered properly and professionally.

  1. No Customer Support or Transparency
    Some companies take your money and disappear. Once your leaflets are “delivered,” they become impossible to contact, leaving you with no way to check if the job was done properly.

🚨 Warning Signs:
❌ No phone number or real contact details—just an email form.
❌ Avoiding questions when you ask for tracking or delivery proof.
❌ No office or physical location—just a vague website.

✅ How We Do It:
At GPS Leaflet Distribution, we provide full transparency:
📞 You can call or WhatsApp Jamie directly on 01642 946 946.
📍 We have a real presence in the areas we cover.
📊 Our GPS tracking system provides detailed delivery reports.

How to Choose a Reliable Leaflet Distribution Company
Before hiring a leaflet distributor, make sure to:
✔ Ask for GPS tracking or proof of delivery.
✔ Check reviews & testimonials from real customers.
✔ Confirm property counts match real, verifiable data.
✔ Avoid deals that seem “too cheap”—they’re often scams.
✔ Ensure the company has real contact details & support.

📍 We proudly serve: Stockton, Middlesbrough, Hartlepool, Darlington, Northallerton, Harrogate, Knaresborough & surrounding areas.

🚀 Want a leaflet distribution service you can actually trust?
📞 Call or WhatsApp Jamie on 01642 946 946 for professional, GPS-tracked leaflet delivery.

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Why Professional Leaflet Distribution Saves You Time, Money & Effort

Leaflet distribution is one of the most effective ways to promote your business, but many business owners face a tough choice:
📌 Deliver the leaflets themselves to save money?
📌 Hire a professional leaflet distribution service to handle it for them?

At first glance, doing it yourself might seem like a way to cut costs, but in reality, it can be time-consuming, physically exhausting, and less effective. Here’s why using a professional leaflet distribution service like GPS Leaflet Distribution is the smarter, more cost-effective choice.

1. The Time Factor – What’s Your Time Worth?
Let’s break it down. Say you have 5,000 leaflets to deliver:

    🚶 DIY Distribution – You’ll be walking 10-12 miles per 1,000 leaflets, depending on the layout of the streets.
    ⏳ If you manage 1,000 leaflets per day, that’s 5 full days of walking—often in unpredictable weather!

    ✅ Professional Distribution – Our trained distributors complete the job faster using efficient routes and GPS tracking, meaning your campaign is completed in a fraction of the time.

    💡 Time is money – Could your time be better spent running your business, managing customers, or closing sales?

    2. The Cost – It’s Not as Cheap as You Think!
    DIY leaflet delivery might seem free, but let’s add up the real costs:

      🚗 Travel Costs: Petrol, parking fees, or public transport expenses.
      🥵 Physical Strain: Long hours walking, often leading to exhaustion or even injury.
      ⏳ Lost Business Time: Every hour spent delivering is an hour not spent growing your business.

      Now, compare that to hiring a professional service:

      ✅ No wasted time – Focus on running your business while we handle the delivery.
      ✅ No hidden costs – One fixed price covers everything.
      ✅ Bulk Distribution Discounts – Deliver more for less.

      💰 Example Cost Comparison:

      Option Your Effort Time Spent Actual Cost
      DIY Delivery (5,000 leaflets) 50+ miles of walking 5 full working days Petrol, lost work time, fatigue
      GPS Leaflet Distribution None – we handle it all! Completed in a few days Fixed cost with no hidden expenses
      In short, your time is valuable—why spend it delivering leaflets when you can get it done professionally, quickly, and affordably?

      3. Effectiveness – Are Your Leaflets Really Getting Delivered?
      If you’re doing it yourself, it’s easy to lose motivation, skip houses, or miss key areas. On the other hand, our professional teams follow a structured, fully tracked delivery process:

        ✔ GPS-Tracked Deliveries – Know exactly where and when your leaflets were delivered.
        ✔ Efficient Routes – Maximising coverage while saving time.
        ✔ Reliable Distributors – Trained professionals who get the job done properly.

        The Smarter Choice: Professional Leaflet Distribution
        Instead of spending days or even weeks delivering leaflets yourself, let GPS Leaflet Distribution do the hard work for you.

        📍 We cover Stockton, Middlesbrough, Hartlepool, Darlington, Northallerton, Harrogate, Knaresborough & surrounding areas.

        🚀 Want to save time, effort, and money?
        📞 Call or WhatsApp Jamie on 01642 946 946 for a quote today!

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        Leaflet Design Tips

        Designing can be anything – advertisements, announcements, invitations – and take on a variety of shapes and sizes. They’re blank canvases waiting for a creative purpose. Maybe that purpose is to promote a concert, fundraiser, or event.

        Or perhaps it’s to market a new business or advertise a grand opening. A flyer can be tailored to any marketing purpose! Here’s our best tips…

         

        • Make It Eye-Catching
        • Consider the use of Colours
        • Content (don’t clutter it)
        • Clear & Concise
        • Integrate YOUR branding
        • Strong headline
        • Call to Action (telephone call / % off a visit / coupon redemption)

        We can help with the flyer design, from as little as £25! Call our office on 01642 946 946 to get your flyer campaign onto a flying start (sorry for the pun).

         

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        How To Clone GPS Tracking Data – Beware!!!

        Don’t be fooled by ordinary GPS tracking devices, especially ones that are not live GPS tracked. Why would you want to view GPS tracking days / weeks after your leaflets have been delivered? If you use a reputable company, you’ll of had some new customers off the efforts of the delivery company!

        Be wary of non live GPS tracking… Why?

        It can be cloned!

        It only takes a company to ‘genuinely’ deliver to a set area, then they have the GPS tracking coordinates on file… It’s as simple as copy and paste. So they can potentially distribute to each popular area once, so they hit all the houses. They’ve then got a catalogue of areas they’ve covered and they can simply copy and paste the gpx data to pass onto the customer; fooling the customer.

        VIDEO: How to copy GPS data using MapMyRun (same principle with any GPS tracker). Source: Youtube – https://www.youtube.com/watch?v=NjvOk2zQZp4

        You won’t get none of that with our services, it’s all LIVE GPS TRACKED. We provide access to the tracking usually within 30 minutes of the job starting, so customers have the opportunity to ‘see for themselves’. In order for us to create GPS tracking, our delivery staff have to physically walk. Luckily, our systems cannot be altered or tampered with to make it look like we have done the route(s).

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        Common Leaflet Distribution Problems

        A common fault with local leaflet distribution companies is consistency & reliability

        This is a growing concern for all types of businesses as other companies simply cannot provide a service by proving exactly where each flyer has been distributed. You then have the problems of missed roads, missed houses, only one side of the road has been covered and the dreaded telephone call from Mrs. Jones at number 9 kindly informing you that a box of your leaflets have been dumped in her hedge line.

        Customers get 100% Peace of Mind when using our live GPS tracked leaflet distribution service

        We, at GPS Leaflet Distribution have the solution. It’s total transparencyreliablityand our live GPS tracking application which is further backed up by our 6 years of experience, upto date property countsprecise mapping and live radio communication between our office, and all delivery staff on the ground; as sometimes we do get things wrong. For e.g. a distributor may deliver leaflets to a road already previously covered, but it’s no problem for us as each job is thoroughly monitored, it just takes a quick radio call to the distributor to inform them and to issue new instructions or tell them to have a look at the tracking.

        PROPERTY COUNTS & MAPPING
        By having up to date property counts for each area that we cover with mapping boundaries, this all corresponds with our tracking app and the number of leaflets we weigh.

        LIVE GPS TRACKING
        This is our main service, which proves exactly where each flyer is physically being delivered. Updating every 5 seconds, it ensures both sides of the roads are covered.

        THOROUGH MONITORING
        Without our expert mapping and GPS tracking, we couldn’t possibly monitor output. We do this because we’re 100% transparent and we know that it’s our reputation at stake.

        For a free no obligation quote, please contact our sales team on 01642 946 946, or fill in our online quote form.

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        Number of Houses in ….. ?

        Quite often, customers call us requesting a quote to deliver ‘xyz’ amount of leaflets into ‘area abc’; which is fine…

        Usually, if they’ve called a competitor first, they’ll be armed with a rough number of houses in their chosen delivery area…

        A enquiry that recently stood out at myself (which made alarm bells ring) was the TS5 area of Middlesbrough, which includes Acklam, Tollesby, Kader, Trimdon/Brookfield and Linthorpe. Now, at the time of writing this, I know the figure is around 15,000 – 15,500 properties (without checking our property counts).

        A customer had called another local leaflet distribution company in Middlesbrough for a quote. They were advised that they would need 30,000 (yep, thirty thousand leaflets) to cover the full area…

        Now, I was told they’re only charging £20 per 1000… That’s £600! We mentioned that the actually figure was 50% less than they’ve been told and that we’ll need to charge £25 per 1000. You do the maths.

        We recently distributed 12,000 local magazines into that postcode, well to be precise, we had a few damaged magazines, the customer took 60 off us, we delivered around 14,780 – 14,795 and to the side is a screenshot from the GPS tracking (that we provide as standard) proving that we have delivered to the houses/areas requested (we weigh all flyers, but there was no need to weigh these magazines because they conveniently came in bundles of 60)!

        For an honest, expert, friendly (insert another key phrase here that will tick all of the boxes) service… Most importantly, if you want your leaflets actually delivered, call us (GPSLD) on 01642 946 946. Get a quote online here.

         

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        Ticking all the boxes @GPSLDUK

        The simple question is, do you want your leaflets (or menus, magazines etc) delivered on time in the correct areas? YES!

        Of course, we understand this all boils down to cost, but you’ve heard the old saying ‘pay peanuts, get monkeys’. Does that sound familiar? YES!

        Why should you pay upfront, regardless of the price per 1000 and not know if your leaflets have been delivered? We don’t agree with this, so what we’re doing is doing the work upfront and getting paid upon completion. At the time of writing this post, GPS Leaflet Distribution is the only business in the North East of England that offers this service. It says a lot about us and our reputation.

        So, if you want your leaflets delivering do not hesitate in contacting us on 01642 946 946. We’re not the cheapest. Cheap isn’t always better! If you pay peanuts, your leaflets will most probably go in a bin near you! If you want them delivering professionally and quickly, using GPSLD is a no brainer as we aim to deliver your leaflets first, then ask for the money owed… Can’t get any fairer than that can you?

        Afterall, we’re a business like yourself at the end of the day, we have overheads.

        Book early to avoid dissappointment! Contact the office on 01642 946 946.

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        Quality does count in leaflet distribution terms!

        Quite often I’m asked how do I guarantee that leaflets are delivered, and in some cases I am a customers last resort especially after a bad experience with other distribution companies in the past.

        I totally understand where the customer is coming from, infact it absolutely narks me!

        What I’ll do in these circumstances is say right, give me your leaflets, agree distribution areas, we’ll go out and do the job and all that I ask is that I am paid as soon as the customer is happy that they’ve been delivered, which by the way is backed up with our GPS tracking system and printed highlighted maps from the distribution team… You can’t get fairer than that can you?

        Whether it’s 1000 leaflets or 100,000+ we have the ability to deliver anywhere in the North East of England.

        Contact us today to discuss your distribution requirements, tel: 01642 946 946 / 01325 586 586.

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